The aroma of fresh strawberries wafted through my kitchen, whisking me away to sun-drenched summer days. There’s something undeniably nostalgic about baking, especially when it involves Soft Strawberry Cupcakes. With a dash of homemade strawberry jam nestled inside and a fluffy strawberry cream cheese frosting crowning each one, these cupcakes are a true celebration of freshness! Not only are they a treat for the taste buds, but their soft, airy texture makes them a go-to recipe for any occasion. Plus, they’re surprisingly simple to whip up, ensuring you can indulge without spending hours in the kitchen. Ready to take your baking game to the next level? Let’s dive into this delightful recipe!

Why Are These Strawberry Cupcakes Unforgettable?
Freshness takes center stage: Each cupcake is packed with real strawberry flavor, thanks to homemade jam.
Fluffy Texture: The airy cupcakes melt in your mouth, perfectly balancing the richness of the cream cheese frosting.
Quick to Make: In just a short time, you can create a gourmet dessert that impresses friends and family.
Endless Variations: Feel free to explore other fillings and frostings! From lemon curd to chocolate ganache, the possibilities are limitless.
Perfect for Any Occasion: Whether it’s a birthday celebration or a cozy family dinner, these cupcakes shine on any dessert table. Plus, if you’re looking for more fruity delights, don’t miss out on my Chocolate Pumpkin Cupcakes for a seasonal twist!
Strawberry Cupcake Ingredients
For the Cupcakes
• Quartered Fresh Strawberries – Provides fresh flavor for both the jam and frosting; frozen strawberries work for the jam only.
• Granulated Sugar – Adds sweetness to both the jam and cupcakes; no substitutions recommended for achieving standard sweetness.
• Lemon Juice – Brightens the flavor of the strawberry jam; fresh lemon juice is preferable for optimal taste.
• Cake Flour – Creates a soft, tender texture in cupcakes; you can substitute all-purpose flour, but it will change the texture slightly (use 1 cup + 2 tbsp).
• Baking Powder – Acts as a leavening agent to make cupcakes rise; ensure it’s fresh for the best results.
• Baking Soda – Aids in the leveling and softness of the cupcake.
• Salt – Enhances overall flavor; no substitutions necessary.
• Unsalted Butter – Provides richness and moisture; make sure it’s softened for easier mixing.
• Egg Whites – Contributes to the light texture of the cupcakes; using room temperature eggs gives the best volume.
• Vanilla Extract – Infuses delightful flavor into the batter; opt for pure vanilla extract for the best outcome.
• Buttermilk – Adds moisture and a hint of tanginess; to make homemade buttermilk, add 1 tsp lemon juice to ½ cup milk.
For the Frosting
• Cream Cheese – Adds richness to the frosting; using cold cream cheese makes blending easier.
• Powdered Sugar – Sweetens and stabilizes the frosting; sift before adding for a smoother texture.
• Freeze-Dried Strawberries – Provides an intense strawberry flavor for the frosting; not interchangeable with fresh or frozen strawberries due to moisture difference.
Now that you have your ingredients ready, let’s move forward and create these delicious Strawberry Cupcakes that will charm anyone who tries them!
Step‑by‑Step Instructions for Strawberry Cupcakes
Step 1: Prepare Strawberry Jam
In a medium pot, combine quartered fresh strawberries, granulated sugar, and lemon juice. Bring to a simmer over medium heat, stirring occasionally for about 15-17 minutes. Watch as the mixture thickens to a jam-like consistency, then remove from heat and let it cool completely. This homemade strawberry jam will add a vibrant burst of flavor to your cupcakes.
Step 2: Mix Dry Ingredients
Sift together the cake flour, baking powder, baking soda, and salt in a large bowl. This process aerates the flour, ensuring your strawberry cupcakes will be light and fluffy once baked. Set this dry mixture aside and get ready for the next tasty steps, keeping your baking essentials close at hand.
Step 3: Cream Butter and Sugar
In a separate large bowl, beat the softened unsalted butter and granulated sugar with an electric mixer on medium speed for about 2-3 minutes. You’ll know it’s ready when the mixture is fluffy and pale in color, creating a deliciously rich base for your cupcake batter. Prepare to add that dreamy flavor next!
Step 4: Blend Wet Ingredients
Add in the egg whites and vanilla extract to your creamed butter mixture, continuing to mix until it’s smooth and well combined. This should take about one minute. The batter should appear glossy and creamy, setting the stage for the delightful moistness of your strawberry cupcakes.
Step 5: Combine Dry & Wet Ingredients
Gradually pour in the buttermilk and dry ingredients mixture, mixing gently until just combined. Be careful not to overmix; a few lumps are perfectly fine! This careful blending will ensure your cupcakes remain soft and airy, allowing the fresh strawberry flavor to shine through in every bite.
Step 6: Bake Cupcakes
Preheat your oven to 350°F (175°C) and line a cupcake pan with liners. Using an ice cream scoop, fill each liner about 2/3 full with batter. Bake for 16-18 minutes, or until a toothpick inserted into the center comes out clean. Once baked, cool the cupcakes in the pan for 10 minutes before transferring to a wire rack to cool completely.
Step 7: Make Cream Cheese Frosting
In a clean mixing bowl, beat the softened butter until fluffy, about 2 minutes. Gradually add the cold cream cheese and sifted powdered sugar, mixing until the frosting is smooth and creamy. To infuse extra strawberry flavor, carefully fold in the ground freeze-dried strawberries, which will add a beautiful hint of color and taste to your frosting.
Step 8: Assemble Cupcakes
Once the cupcakes have cooled completely, use a small knife or corer to gently remove the center of each cupcake. Fill the hollow with your homemade strawberry jam, then pipe the luscious strawberry cream cheese frosting on top in generous swirls. For an extra touch, feel free to decorate with fresh strawberries, turning these strawberry cupcakes into a stunning centerpiece!

Make Ahead Options
These Soft Strawberry Cupcakes are perfect for meal prep enthusiasts! You can prepare the strawberry jam and bake the cupcakes up to 24 hours in advance. Once the cupcakes are cooled, store them in an airtight container to keep them fresh and moist. When you’re ready to serve, simply fill the cooled cupcakes with jam and whip up the frosting. To maintain quality, frost the cupcakes just before serving to ensure the flavors remain vibrant and the frosting retains its fluffy texture. With this prep approach, busy weeknights become a breeze, allowing you to enjoy delightful, homemade strawberry cupcakes with minimal effort!
Expert Tips for Strawberry Cupcakes
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Room Temperature Ingredients: Ensure all wet ingredients are at room temperature before mixing. This helps achieve an even batter for your strawberry cupcakes.
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Measure Flour Accurately: Spoon flour into your measuring cup instead of scooping it directly. This prevents using too much flour, which can result in dense cupcakes.
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Frosting Consistency: If the cream cheese frosting becomes too warm and hard to pipe, simply chill it briefly and re-whip. This keeps it fluffy and perfect for piping.
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Use an Ice Cream Scoop: For even-sized cupcakes, an ice cream scoop is your best friend! It helps ensure uniform batter distribution in each cupcake liner.
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Don’t Overmix: When combining wet and dry ingredients, mix until just combined. Overmixing can lead to tough cupcakes, losing that soft and airy texture you desire.
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Experiment with Fillings: Feel free to explore different fillings like lemon curd or chocolate ganache. Customizing your strawberry cupcakes can create unique flavor experiences for every occasion!
Strawberry Cupcake Variations & Substitutions
Get ready to explore deliciously creative twists on your cherished cupcake recipe!
- Gluten-Free: Substitute cake flour with a 1:1 gluten-free blend to enjoy a gluten-free version of these delightful cupcakes.
- Vegan: Replace eggs with flaxseed meal and use almond milk in place of buttermilk for a completely plant-based treat that’s equally scrumptious.
- Chocolate Lover: Add cocoa powder (1/3 cup) to the batter for a chocolatey version, then pair with chocolate cream cheese frosting instead!
- Fruit Fusion: Swap out fresh strawberries for raspberries or blueberries in the cupcakes or filling to explore a new fruity flavor.
- Zesty Citrus: Add the zest of one orange or lemon to the batter for a delightful burst of citrus flavor that beautifully complements the strawberry.
- Creme de Menthe: For a refreshing twist, add a few drops of mint extract to the frosting, creating a deliciously unexpected flavor combo.
- Nutty Crunch: Fold in chopped almonds or walnuts to the batter for a lovely crunch that pairs perfectly with the softness of the cupcake.
- Extra Filling: Consider filling the cupcakes with lemon curd, chocolate ganache, or even almond paste for a fun, surprising treat. If you’re looking for a different flavor experience, check out my Chocolate Pumpkin Cupcakes – a unique combination not to be missed!
How to Store and Freeze Strawberry Cupcakes
Airtight Container: Store leftover Strawberry Cupcakes in an airtight container at room temperature for up to 2 days. This keeps them fresh and prevents them from drying out.
Refrigeration: If you need to keep them longer, place the cupcakes in the fridge for up to 4 days. Allow them to come to room temperature before serving for the best flavor experience.
Freezer: For longer storage, freeze unfrosted cupcakes individually in airtight freezer bags for up to 3 months. Thaw at room temperature and frost just before serving.
Reheating: If needed, you can reheat a cupcake in the microwave for about 10-15 seconds to enjoy a warm treat. This can enhance the soft, fluffy texture!
What to Serve with Soft Strawberry Cupcakes
There’s nothing quite like crafting a delightful strawberry cupcake experience, and pairing it with the right accompaniments elevates it even further.
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Fresh Berries: These juicy fruits not only enhance the strawberry flavor but add a vibrant, colorful touch to your dessert table.
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Vanilla Ice Cream: The creamy goodness of vanilla ice cream is a perfect contrast to the fluffy, sweet cupcakes, creating a blissful harmony of textures.
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Sparkling Lemonade: A refreshing glass of sparkling lemonade brightens your palate and balances the sweetness of the strawberry treats, making every bite unforgettable.
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Whipped Cream: Light and airy, a dollop of freshly whipped cream adds a dreamy texture that complements the cupcakes wonderfully.
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Pistachio Cookies: The nutty, crunchy texture of pistachio cookies provides a delightful contrast to the softness of the cupcakes, enhancing the overall experience.
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Coffee or Tea: A warm cup of your favorite coffee or tea pairs beautifully with strawberry cupcakes, creating a cozy atmosphere for afternoon gatherings or celebrations.
Explore these suggestions and make your strawberry cupcake adventure a truly memorable occasion!

Strawberry Cupcakes Recipe FAQs
How do I choose ripe strawberries for the jam?
Absolutely! For the best flavor in your homemade strawberry jam, look for strawberries that are vibrant red and slightly firm. Avoid those with dark spots all over, as they may be overripe. Sweetness can vary, so taste a few—opt for those that are fragrant and sweet to the taste.
What’s the best way to store leftover Strawberry Cupcakes?
You can store leftover Strawberry Cupcakes in an airtight container at room temperature for up to 2 days. If you prefer to keep them longer, refrigerate them for up to 4 days. Always allow them to come to room temperature before serving to ensure that delectable softness returns!
Can I freeze these cupcakes?
Yes, you can! To freeze your Strawberry Cupcakes, ensure they are unfrosted. Wrap them individually in plastic wrap and then place in an airtight freezer bag. They can last for up to 3 months in the freezer. When you’re ready to enjoy, thaw them at room temperature and frost them just before serving for that fresh-out-of-the-oven taste!
What should I do if my frosting is too runny?
If you find your strawberry cream cheese frosting is too runny, don’t worry! Chill it in the fridge for about 10-15 minutes to firm it up, then re-whip it to achieve a fluffy texture again. You can also add a bit more sifted powdered sugar, a tablespoon at a time, until you reach your desired consistency.
Are these cupcakes safe for people with allergies?
Great question! These Strawberry Cupcakes contain common allergens like eggs and dairy. If you’re baking for someone with allergy concerns, you might want to explore egg substitutes like unsweetened applesauce or flaxseed meal (1 tablespoon flaxseed meal mixed with 3 tablespoons of water equals one egg). Always double-check labels for all store-bought ingredients for potential allergens such as gluten in cake flour.

Irresistible Strawberry Cupcakes with Creamy Jam Filling
Ingredients
Equipment
Method
- Prepare Strawberry Jam: In a medium pot, combine quartered fresh strawberries, granulated sugar, and lemon juice. Bring to a simmer over medium heat, stirring occasionally for about 15-17 minutes. Remove from heat and let it cool completely.
- Mix Dry Ingredients: Sift together the cake flour, baking powder, baking soda, and salt in a large bowl. Set aside.
- Cream Butter and Sugar: In a separate large bowl, beat the softened unsalted butter and granulated sugar with an electric mixer on medium speed for about 2-3 minutes until fluffy and pale.
- Blend Wet Ingredients: Add in the egg whites and vanilla extract and mix until smooth, about one minute.
- Combine Dry & Wet Ingredients: Gradually pour in the buttermilk and dry ingredients mixture, mixing gently until just combined.
- Bake Cupcakes: Preheat your oven to 350°F (175°C) and line a cupcake pan with liners. Fill each liner about 2/3 full and bake for 16-18 minutes until a toothpick comes out clean. Cool in the pan for 10 minutes before transferring to a wire rack.
- Make Cream Cheese Frosting: Beat the softened butter until fluffy, about 2 minutes. Gradually add the cream cheese and sifted powdered sugar until smooth. Fold in the ground freeze-dried strawberries.
- Assemble Cupcakes: Remove the center of each cupcake and fill with strawberry jam, then pipe on the strawberry cream cheese frosting.

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